Berlin School of Business and Innovation master’s in Digital Marketing is delivered in partnership with University for the Creative Arts (UCA). University for the Creative Arts is an acclaimed creative institution in the United Kingdom ranking highly in all three of the major UK league tables. The university has also been ranked 13th out of all UK universities in the Guardian League Table 2020; and ranked no.7 in the 2021 Guardian League Tables for Business, Management & Marketing.
Through this master's programme you will learn how specific features of marketing work together to optimize business strategy and operations, you will learn about current issues and new insights in digital marketing business.
The Annual Student Survey 2021 revealed that: 89% of students are satisfied with the efficiency and friendliness of the BSBI staff overall - Source: BSBI 2021 Annual Student Survey
88% students are satisfied with the assistance provided in terms of Visa Guidance, including SERS Immigration Support - Source: BSBI 2021 Annual Student Survey
Berlin School of Business and Innovation (BSBI) is located in the heart of Berlin. It helps students become exceptional leaders in their chosen field. With this in mind, programmes are created to practical business skills and to gain an in-depth understanding of the industry. BSBI supports its students with tools and information needed for their professional success, as well as support from industry-focused academics who are at the top of their field.
Through this programme you will earn a master’s degree with 180 UK credits (equivalent to 90 ECTS).
It consists of four terms. During its first three terms the programme will cover fundamental topics such as Strategic Marketing Management, Digital Marketing Communications, Consumer Behaviour, Cross-cultural Management, Project Management and Leadership, Global Marketing Management. In your final term, you will research and prepare a dissertation on a topic of your choice.
01 October 2022Enquire for this programme