Marketing Strategy and Management - CPD MICROCREDENTIAL
- University of Essex Online, England
- 1320 £
- 13 Weeks
- Online
- Start at your own pace
Course Information
Learn how marketing strategies across both private and public organisations pay particular attention to plans and how they fit with corporate social responsibilities.
Some of the topics to be discussed include:
- the effects of marketing strategies in both local and global environments
- the impact different workplaces have on marketing plans
- how to build a successful strategy and measure its impact
About the University / School
With a 50+ year heritage, the University of Essex is an award-winning institution. The University is part of the elite group of ‘dual intensive’ universities for teaching and research excellence. It is rated 27th in the UK by the Complete University Guide (CUG 2022).
The University of Essex also delivers undergraduate and postgraduate courses online. They are delivered by Kaplan Open Learning, this partnership is since 2007. Students across 140 countries study online programmes. In the National Student Survey (NSS 2021), the University rated 95% for overall student satisfaction: top for overall student satisfaction when compared to other mainstream universities in the UK.
Learning format
100 % online programme, our CPD microcredentials are delivered through a virtual learning environment (VLE) instead of a traditional campus. This means you will have access to your study materials 24/7.
Each class is capped at 20 students, to ensure high-quality tutor support.
Entry requirements
No formal qualifications or experience is necessary.
All modules are delivered in English, a high proficiency in the English language is required.